Lego is one of the biggest and best known toy manufacturers in the world and not only that, but they also make some of the cleverest advertisement around.
Take a look at these amazing poster ads created for Lego by Thai advertising company Ogilvy Bangkok. This work has so far won the company three Silver Lions for Print & publishing and Outdoor) and a bronze in design at the Cannes Festival.
The posters feature children playing with Lego. Playing at being firefighters, astronauts and musicians. Basically they are not only building with Lego, but building their dreams!
The children are able to envision what they want to be when they grow up and with the posters tagline being “Build the Future” it’s perfect!